By Praveen Gupta
Buy new: $27.72
11 used and new from $15.98
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First tagged by Dragutin Vukovic
Customer tags: innovation(5), creativity(2), organizational change(2), business improvement(2), strategy, relationship capital innovation, growth, business, business leadership, productivity
Review & Description
The Business Innovation book, with Foreword by Dipak Jain, Dean, Kellogg School of Management, provides a framework for process of innovation in corporations for introducing new products, services, or solutions faster.** Features -- Powerful new framework called Brinnovation™; Types of innovation: Fundament, Platform, Derivative, and Variation; Management of Innovation; Measures of innovation.** Table of Contents -- Part I. Evolving Innovation -- History, Tools, creativity, innovation on demand; Part II. Understanding Innovation -- Brain processes, Framework, Deployment, Measures; Part III. Institutionalizing Innovation -- Service, Protecting, Commercializing, and Managing Innovation; Wisdom of Innovation by Bob Galvin, Former Chairman/CEO of Motorola.** To receive bulk discount, or purchase hardcover version, please visit www.accelper.com. Read more
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